Target Market or Email Blast - What’s best for your real estate practice

The world has changed Software platforms are now a staple in every industry changing our processes and pushing us to adapt to new schools of thought This has created a divide throughout the Real Estate profession with some agents settling down behind the computer spending the time to leverage their digital database while others cling to their traditions avoiding the office at all costs...

Today s savvy real estate agent realises that their website is nbsp a marketing tool that helps inform and educate people who are considering doing business with them Their nbsp website conveys a nbsp message of what can we do to help you in the areas of selling and property management The current trend has been to move away from just displaying your properties...

Today we're happy to announce the release of our Eagle CRM mobile app available for download on both the iOS App Store and Android Play Store With our mobile app we wanted to go beyond just giving you easy access to your data on your phone we wanted to build an app that supports how you work when you're out of the office We...

For many areas across Australia the property commentary has now shifted to what is now described as a Buyers Market Buyers now have more properties to choose from and will take decidedly longer to make their decision to purchase What does this mean for agents Agents will now need to improve their services and communication with buyers and provide a more efficient and professional...

An important thing to remember about using a CRM is that it s a tool You ll only ever see return on what you put into it It will only ever amplify the effort that your team is already making While there is a large element of automation if you don t take the time to utilise the CRM and make it part of...

A return on investment is essential to the success of a business Having a CRM that has a variety of features is great but you ve got to tie it back to value What outcomes can the CRM deliver that make it worth your money Part One Why Use A Real Estate CRM Part Two Features To Look For In A Real Estate CRM...

Part One Why Use A Real Estate CRM In terms of features there are a few key things that you should be looking for The CRM can actually capture Data automatically Portal pushing that is fast and reliable Contact importing from enquiries Email marketing with reporting Brochures Mobile App for agents on the go Automation Automation is key when it comes to effectively managing...

Comparing a CRM to traditional contact database tools like Outlook or Gmail is like comparing apples with oranges They are entirely different even if they both have seeds or in this case contacts A CRM as the name suggests is designed for client relationship management Outlook and Gmail are essentially an email client It doesn t matter where your emails are hosted you can...

Enrich your property data with our new integration with CoreLogic Link your RP Data account with Eagle and enrich your property database Get extra data on your properties and appraisals as well as deep links to your CMA's and in depth reports If you don't have a CoreLogic RP Data account you can create an account here If you have an account with RP...